Does Your Site Have An All Flash Home Page? Are you a lover of Flash programming? Is your home page dedicated entirely to a Flash movie? If so, did you know that this presents problems to search engines since they cannot read the images? Whilst it is true that search engines have improved their interpretation (crawling and indexing) of the content and code within Flash files, these can still … [Read more...]
Home Page Title Tag Can Be a Dead Giveaway
Does Your Home Page Title Tag Indicate an Absence of SEO? Nearly every business owner or marketing manager I speak to relates stories of being repeatedly contacted by SEO companies promising to get them to the top of Google. These companies are usually sending out thousands of emails without making any attempt to assess whether their services would be beneficial to the recipient. I should … [Read more...]
Google Place Search – a Leg Up For SME?
At the beginning of November, Google rolled out some major changes to some categories of its search results which may have a profound effect on both large and small businesses. The changes affect the results for searches that are considered, for one reason or another, by Google to be local in nature. This may be because the user has actually specified a location in their search query (e.g. … [Read more...]
Meta Keywords Tags Are Irrelevant – The Final Word
Most people in the SEO world have known for a long time that Google does not factor the contents of meta keywords tags into their search ranking algorithm. This fact has been officially announced by Google's Matt Cutts. In this YouTube video, Matt also talks about the potential usefulness of meta description tags which I'll try and cover in detail in a future post. Keyword stuffing Given that this … [Read more...]
Keyword Domain Names or Brand Domain Names?
Which domain name to choose for your website is a complex decision so how do you make it and what factors are there to consider? One of the biggest decisions is whether to go for a keyword-rich domain name or brand domain name. Well, there are advantages to both so inevitably there are trade-offs to consider. There is no answer that is right for everybody because some of the characteristics of … [Read more...]
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