Page Titles - Still Crucial, Still Neglected Page title tags offer one of the easiest opportunities for small businesses to improve their website's performance in the search engines and yet countless numbers of small businesses - and even some bigger ones - neglect this vital piece of the SEO jigsaw. Having said they're easy, there's a real art to designing the ideal tags for your web … [Read more...]
How To Choose an SEO Company That Won’t Burn Your Domain
Is Your SEO Company Safe? Last month SEO agency iAcquire, in the U.S., was banned by Google for breaking its rules about link building. This post is aimed at non-SEOs so, for you folk, Google's ban of iAcquire means that (at the time of writing this) you can no longer find iAcquire's website in Google. That's enough to sink any business without a trace in a very short space of time. No … [Read more...]
3 Poignant Examples Highlighting The Cruciality of SEO Audits
Hidden Road Blocks Ever wondered why your website doesn't seem to be attracting any visits or as many as you expect? You might be amazed at how many hidden pitfalls could be lurking in your website's code that could put the kibosh on your plans to dominate the world. This is a post for small and medium sized businesses to highlight some of the risks of not having an SEO audit carried out on … [Read more...]
Google Venice Update Update
Curiouser and Curiouser Search Results Yesterday. Whilst scrambling to complete my final preparations for a client meeting at 10:00 am yesterday morning (what ever did happen to those days when I could get to my former company's office in Oslo, Norway before 10:00 am?), I did a few test searches and saw some interesting results that would seem to be related to the Google Venice update. This … [Read more...]
Google’s Venice Update Rocks The Gondola
Significant Changes in Local Search Results. Yesterday, I picked up a post in Search Engine Land by Matt McGee about 40 Google search quality updates in February 2012, also announced in the official Google search blog. At number 26 in Google's list of 40 items, is an update dubbed "the Venice update" and Google's summary announcement on their blog is as follows. "Improvements to … [Read more...]