Reviews have become table stakes for most small businesses. Without a reasonable number of reviews, you can't compete. People expect to find them and learn about the experiences others have had with your business. If you don't have many, prospective customers may wonder why or, even worse, assume it's because your service is bad. There is overwhelming evidence to support the importance of … [Read more...]
19 Reasons to Claim and Optimise Your GMB Listings Right Now
It staggers me still to see so many businesses around me in Surrey that have not claimed their GMB (Google My Business) listing(s). Google (and the SEO community) do a pretty good job of publicising GMB. So surely this is old old news and there can't seriously be businesses out there that still don't know about GMB. Think again! I see countless businesses large and small throughout … [Read more...]
Improve Your Local Ranking on Google
This week, Google has provided new guidance for local business owners about how to raise their profile in Google's local search results. Local results appear for people who search for businesses and places near their location. Local results appear in a number of places across Maps and Search. For example, you’ll probably see local results if you search for “Italian restaurant” from your mobile … [Read more...]
