Duplicate Content Case Study In this article, I’ll explain how to make profit from thin air by eliminating duplicate content from your website. No, this is not some shady ‘get-rich-quick scheme’ full of hollow promises. This is a real example of how the identification, diagnosis and elimination of duplicate content became the biggest single contributory [...]

New Websites and Website Upgrades Ok, so your new website is finished and has been launched, so now it’s time to think about SEO, right? After all, SEO is just about (a) including your keywords on your website pages and (b) acquiring back links to improve your rankings and generate referrals. If you need to [...]

Meta description tags – the why, where and what. If you’re an SEO specialist, you’ll want to skip this post. This is aimed at small business owners, marketing managers and the plethora of web designers that offer SEO friendly websites – but … er … don’t. The meta description tag is another very simple yet [...]

Does Your Site Have An All Flash Home Page? Are you a lover of Flash programming? Is your home page dedicated entirely to a Flash movie? If so, did you know that this presents problems to search engines since they cannot read the images? Whilst it is true that search engines have improved their interpretation [...]

Does Your Home Page Title Tag Indicate an Absence of SEO? Nearly every business owner or marketing manager I speak to relates stories of being repeatedly contacted by SEO companies promising to get them to the top of Google. These companies are usually sending out thousands of emails without making any attempt to assess whether [...]

Most people in the SEO world have known for a long time that Google does not factor the contents of meta keywords tags into their search ranking algorithm. This fact has been officially announced by Google’s Matt Cutts. In this YouTube video, Matt also talks about the potential usefulness of meta description tags which I’ll [...]